Outdoor Retailer Chic: Latest news in Outdoor Fashion (?)

Clearly picking up on the gender imbalance of OR attendees, Gracie’s bar calls “having a beard” a fashion trend. What about ladies and people like Trauma?

I missed the memo on the dresscode for the Winter Outdoor Retailer show. Down puffy jackets are the dresscode here so much that the local restaurants are playing on the uniform to attract customers.

Ladies’ fashion at OR as rocked by the beautiful Liz from Turbopup and some other randos who didn’t realize I was taking photos of them.

Meanwhile, of the 25,000 people here, the dress is gendered: men are wearing jeans and trail running shoes while women are wearing tights and high boots.

I guess I dressed like a man accidentally?

Bikini-wearing girls in hot tubs weren’t the only novelty at OR. Really tall men were there for the womenfolk.

Given that there are scantily-clad models walking the floor at OR, the pressure for ladies (who make up less than 50% of the attendees here) to look their best is pretty high. To compensate, I’m wearing my “going out” make up.

Men’s fashion this season at OR features puffies+jeans. Although brightly colored running shoes were common, dress shoes and cowboy boots (see above) are also popular. Either way, a backpack is a MUST.

The guy OR attendees here are debuting men’s fashion trends for this fall—“rustic-hipster” with a skinny hipster silhouette thing going on.

What’s up with the guys in suits? Older East Coast types must sell gear, too.

Rumor on the street is the Bureau of Land Management directors at the Show were rocking the suits. DC types…

Ladies fashion for fall is going towards what the OR Daily calls “demure earth tones,” which IMHO, is no good for taking photos of women in the outdoors (blends in too much with the background). I guess outdoor designers aren’t actually planning on women going outdoors…just looking like they do.

Nothing says clubbin’ and late night like an ultralight pack and softshell.

Unlike Summer OR (where people actually bring extra clothes and even costumes for going out), the best style for hitting the (mostly) free evening entertainment at the Show is in an ultralight pack.